Zara, seeking to avoid becoming embroiled in controversy over protests in Hong Kong, issued a statement on Chinese social media late on Monday expressing support for China's sovereignty over the Asian financial hub.
Dolce & Gabbana expects sales in China to fall in the current fiscal year after a slowdown in 2018-19, as it still struggles to shake off the fallout from a controversial advertising campaign in the country.
Chinese social media users directed their fury at online retailer Amazon.com on Thursday, after discovering T-shirts on its website sporting slogans that support anti-government protesters in Hong Kong.
Jewellery company Swarovski apologised Tuesday for "hurting the feelings" of Chinese people after calling Hong Kong a separate country on its website, becoming the latest luxury brand to come under fire in China.
Chinese brand ambassadors of fashion labels from Coach to Givenchy have severed ties with the companies over products which they said violated China's sovereignty by identifying Hong Kong and Taiwan as countries.
Italian luxury label Versace apologised on Sunday after one of the company's t-shirts was widely criticised on social media in China for identifying the autonomous territories of Hong Kong and Macau as countries.
The luxury label is one of the first international brands to open an official account on the booming Chinese social media and e-tail site, also known as Red, visited each month by 200 million consumers.