71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
PANDORA
Sales Assistant Pavillion
Permanent · WESTVILLE
By
Reuters
Published
Oct 15, 2019
Reading time
2 minutes
Download
Download the article
Print
Text size

Kimono runway show lights up Tokyo fashion week

By
Reuters
Published
Oct 15, 2019

Rock met kimonos as Tokyo kicked off its fashion week with a dazzling runway show that put a modern twist on the traditional Japanese garment.


Photo: Yoshiki/ Instagram



Models hit the runway in kimono-inspired outfits ranging from colourful shoulderless minidresses with tall boots to full-length animation-print kimonos with traditional “geta” clogs, as rock star-turned-designer Yoshiki played the piano.

Yoshiki, whose family once ran a kimono fabric store, launched his Yoshikimono brand about 10 years ago, aiming to fuse tradition and innovation to widen the garment’s appeal.

“I was wondering, how could I stimulate kimono culture, so I decided to combine rock-and-roll taste, or something punk rock, or even animation,” Yoshiki said after Monday’s event.

“It’s a challenge, but let’s see. Maybe 20 to 30 years ago I was trying to spread rock and roll in Japan ... After 30 years rock is part of our life,” the co-founder of rock group X-Japan told reporters.

“So one of my missions can be spreading kimono culture throughout the world, including Japan.”

Yoshiki said he was still learning and seeking advice from the fashion industry.

“But at the same time I’d like to be kind of disruptive, I’d like to break something. Art is all about destruction sometimes.”Belgian model Yumi Lambert walked the runway in a short, strapless checkered white dress, tied with an obi-inspired bow, and with a choker and black high heels.

“I’m really honoured to be wearing a kimono that’s actually going in a new age,” she said. “Showing to the world that tradition can be adapted without being lost. I’m very happy to be part of this show.”

At the other end of the spectrum was the garment worn by Chinese model Naomi, which appeared to be a standard colourful kimono until closer inspection revealed a manga comic-strip pattern.

“Recently doing study abroad in Japan I had opportunities to wear kimono. But this time was different, with a lot of interesting things,” Naomi said.

Rakuten Fashion Week Tokyo runs through Sunday, with 42 brands participating. 

© Thomson Reuters 2024 All rights reserved.