71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
ADIDAS
ic pp Data & Analytics Specialist - em
Permanent · CAPE TOWN
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
By
AFP-Relaxnews
Published
Feb 26, 2019
Reading time
2 minutes
Download
Download the article
Print
Text size

H&M's new campaign is a love letter to New Yorkers

By
AFP-Relaxnews
Published
Feb 26, 2019

Fashion giant H&M has declared its love for New York City with its latest campaign.


The Swedish retailer has unveiled ‘H&M Loves NY', a new campaign that acts as a love letter to both the city and its H&M shoppers, ahead of the opening of four new boutiques in the location this year.

The brand kicked off the campaign on Valentine's Day by publishing a love letter to the city's people on its Times Square and Fifth Avenue flagship screens and social media, before unveiling a series of images starring New Yorkers of myriad backgrounds, professions and ages -- some of whom are H&M employees. The campaign stars reflect upon the special moment that they began to consider themselves New Yorkers.

"We are thrilled to be able to celebrate the love we have for the city of New York and our friends and neighbors here," said President of H&M, North America, Martino Pessina, in a statement. "The four new locations opening in the city this year, including our newest flagship at Hudson Yards, shows our commitment not only to New York City, but to the future of the brand."

H&M has itself been a New Yorker for 19 years, and is set to consolidate its 33-store strong presence in the city with a flagship retail space in Hudson Yards that is scheduled to open on March 15.

The brand is not the only fashion label currently enamored with New York -- earlier this month, Rag & Bone announced plans to abandon the traditional calendar of twice-yearly campaigns for monthly shoots featuring native New Yorkers snapped in the city between now and November. 
 

Copyright © 2024 AFP-Relaxnews. All rights reserved.