71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
ADIDAS
ic pp Data & Analytics Specialist - em
Permanent · CAPE TOWN
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
Translated by
Nicola Mira
Published
Jun 6, 2023
Reading time
2 minutes
Download
Download the article
Print
Text size

Armani starts experimental cotton cultivation in Puglia

Translated by
Nicola Mira
Published
Jun 6, 2023

Armani has chosen World Environment Day to announce the start of the Apulia Regenerative Cotton Project, an initiative aimed at reintroducing cotton cultivation in the region of Puglia, in southern Italy, using an environmentally friendly agroforestry system. To launch this experimental initiative, the Italian fashion group has partnered with the Sustainable Markets Initiative’s Fashion Task Force and with the Circular Bioeconomy Alliance, two bodies founded by the UK’s King Charles III.
 

Giorgio Armani is keen to promote the cultivation of regenerative cotton in Italy - ph Pasquale Campi - Armani Group


The project is coordinated by the European Forest Institute (EFI) with the Italian Council for Agricultural Research and Agrarian Economics (CREA), in partnership with the Pretaterra specialised agroforestry centre. The idea is to “to develop an experimental agroforestry regenerative cotton site, among the first of its kind, to test and scientifically assess new ways to implement sustainable cotton production in Italy,” with the goal of “producing low-carbon-footprint cotton,” as Armani stated in a press release.
 
The trial started in May with the planting of a one-hectare cotton field, which will be extended from 2024 to five hectares. “Over five years, this farm site will be among the first field experiments in Europe testing agroforestry cotton with alternative tree species and regenerative practices. Regular scientific reports will evaluate the properties of the cotton harvested and will assess the environmental impact and output levels of the various plots,” said Armani.

“It is a bold and innovative project, one that is particularly meaningful for me and my company. Actively participating in the development of agroforestry regenerative cotton, especially on Italian soil, is an important step and will also have a real impact on local communities. Once a utopia, regenerative fashion is finally beginning to assume tangible form,” said Giorgio Armani.
 
The initiative is part of the Regenerative Fashion Manifesto launched last year by the Sustainable Markets Initiative’s Fashion Task Force, chaired by former Yoox founder Federico Marchetti, in partnership with the Circular Bioeconomy Alliance led by scientist Marc Palahí.

Copyright © 2024 FashionNetwork.com All rights reserved.