71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
PANDORA
Sales Assistant Pavillion
Permanent · WESTVILLE
Published
Jun 22, 2017
Download
Download the article
Print
Text size

Ami: Melting-pot mode in a Lego collection

Published
Jun 22, 2017

America’s current relationship with France, at least  politically, may well be tense – especially when their heads of state shake hands – but in fashion there remains a deep-seated love affair.


Photo: Ami livestream


Rarely has that friendly relationship been so evident than in the up-tempo, optimistic and transatlantic collection and show by Alexandre Mattiussi for his brand Ami.
 
Opening with bowling tops and dinner shirts worthy of a remake of American Graffiti; and continuing with khaki Mid Western jean jackets. Though these were very much Americans in Paris, who did some smart shopping in the Marais. Their haul? Great French dandy striped cotton pajama suits worn with chunky white sandals; black and white parkas with high funnel collars; or bold patent leather shorts.

“Springtime in Paris; Paris Plage; Edith Piaf; tourists descending on France. Discovering this magnificent city and its melting pot mode. Rockabilly and street,” smiled Mattiussi post-show.
 
The mix continued in the materials and color palette; blending techy tops with jeans; and rose with deep blue, or forest green with Mediterranean blue.
 
“But all very Ami,” insisted the designer.
 
Staged on a bright purple sand catwalk on the banks of the Seine in Cité de la Mode, a complex that includes IFM, France’s premier school of fashion management. And few new fashion brands are more worthy of study than Ami, where Mattiussi has built a substantial fashion house with a large established headquarters in the 4th arrondissement. He is France’s most successful Indie designer this century.
 

Copyright © 2024 FashionNetwork.com All rights reserved.