71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
ADIDAS
ic pp Data & Analytics Specialist - em
Permanent · CAPE TOWN
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
Published
Jul 17, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

A$AP Rocky launches first collections as guest artistic director at PacSun

Published
Jul 17, 2021

Following the appointment of A$AP Rocky as PacSun’s debut guest artistic director, the youth-focused fashion retailer has revealed the first fruits of the partnership: two collaborative capsules bringing together the rapper’s A$AP Worldwide label with iconic footwear and apparel brand Vans and sports heritage label Russell Athletic.


A$AP Rocky's collaborative shoes with Vans feature flame detailing - Photo: PacSun


The collab with Vans includes two versions of the classic Old Skool silhouette, one in black canvas, the other in white leather. Both feature flame decorations. Prices for the shoes, which are available in sizes 4 to 13, range from $100 to $130.
 
The Russell Athletic x A$AP Worldwide capsule consists of t-shirts, shorts, pullover hoodies and sweatpants, and features a color palette dominated by black, white, rust, bright blue and green. The collection’s fleece offering is made from premium cotton jersey fleece and is decorated with a new all-over skull print. Pieces in the capsule are available in unisex sizes XS-XL and are priced between $40 and $90.

“We're thrilled to continue our partnership with Rocky in this new role, he is the perfect combination of high fashion and streetwear appeal,” said PacSun co-CEO Alfred Chang in a release. “Rocky's energy and outlook on culture really translates in his designs, and we're looking forward to our customers embracing it as much as we do and sharing the unique product offerings and collaborations that they're always looking for.”
 
The release of the collections is promoted with an exclusive short film directed by Aisultan Seitov and Rocky. The film, which is inspired by classic 90s comedies Richie Rich and Blank Check, features a new, previously unreleased song by the rapper.


Pieces from A$AP Rocky's collection with Russell Athletic for PacSun - Photo: PacSun

 
As PacSun’s guest artistic director, Rocky will also oversee the brand campaign and in-store activations supporting the launch of the collections.
 
Both capsules are now available on PacSun’s e-commerce website, as well as in 200 of its brick-and-mortar stores across the United States.

Copyright © 2024 FashionNetwork.com All rights reserved.