71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
PANDORA
Sales Assistant Pavillion
Permanent · WESTVILLE
Translated by
Nicola Mira
Published
Jan 5, 2017
Download
Download the article
Print
Text size

L’Oréal launches first connected hair brush

Translated by
Nicola Mira
Published
Jan 5, 2017

The beauty industry too is keen to exploit the latest technology innovations, as shown this week by French cosmetics giant L'Oréal, winner of the International Innovation Prize with its connected hair brush at the Las Vegas Consumer Electronics Show. 



The connected hair brush and app, by L'Oréal Kérastase - L'Oréal


The brush was devised by the L’Oréal Recherche incubator, together with French start-up Withings, a specialist in connected health. The hair brush and its app will be retailed under the Kérastase label, and are designed to allow their users to take better care of their hair and scalp.

Thanks to a built-in microphone and several sensors, the brush sends information about the number and strength of brush-strokes to the app, which then formulates suggestions and advice.

The product will be retailed to the general public halfway through the year, at a price below €200. It will be available at Kérastase hair salons and on the brand's e-store, and at selected stores featured in the Withings network.

Copyright © 2024 FashionNetwork.com All rights reserved.