71
Fashion Jobs
L'OREAL GROUP
Multi-Brand Education Manager
Permanent · JOHANNESBURG
L'OREAL GROUP
E-Commerce Manager
Permanent · JOHANNESBURG
BEIERSDORF
Brand Manager
Permanent · DURBAN
G-STAR
Key Account Manager
Permanent · CAPE TOWN
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
ESTÉE LAUDER COMPANIES
Marketing & Sales Operations Manager (Sub Saharan Africa)
Permanent · JOHANNESBURG
PUMA
Payroll Administrator
Permanent · CAPE TOWN
ADIDAS
Senior Manager Sales: Shoe Channel - em South
Permanent · CAPE TOWN
ADIDAS
Senior HR Business Partner (6-Months Maternity Cover)
Permanent · CAPE TOWN
L'OREAL GROUP
Product Manager
Permanent · JOHANNESBURG
TREK
Country Manager
Permanent · SANDTON
L'OREAL GROUP
E-Commerce Key Account Manager
Permanent · JOHANNESBURG
BEIERSDORF
Precision Marketing & Audience Specialist
Permanent · DURBAN
CLINIQUE
Clinique - Roamer - Edgars Eastgate, Gauteng - 40 Hours - Full-Time - Permanent
Permanent · JOHANNESBURG
PANDORA
Sales Assistant Ppt 96 Hours Balito
Permanent · DURBAN
L'OREAL GROUP
Data Analyst
Permanent · JOHANNESBURG
HTNK
High-End Fashion/Denim Designer
Permanent · JOHANNESBURG
H&M
Talent Acquisition Specialist
Permanent · CAPE TOWN
ADIDAS
Specialist Franchise Excellence - Ems Africa Export
Permanent · CAPE TOWN
LOVISA
Full Time Team Member | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
LOVISA
Store Manager | v&a Waterfront, Cape Town
Permanent · CAPE TOWN
PANDORA
Sales Assistant Pavillion
Permanent · WESTVILLE
By
AFP-Relaxnews
Published
Jan 18, 2017
Reading time
2 minutes
Download
Download the article
Print
Text size

Everything you need to know about 'Jamsu', the latest K-beauty trend

By
AFP-Relaxnews
Published
Jan 18, 2017

K-beauty is the cosmetics movement that just keeps on trending. Just weeks into 2017, yet another beauty technique from South Korea is going viral. It's name? ‘Jamsu.'


‘Jamsu' first stepped into the limelight in 2016 in the beauty world's endless quest to find a foolproof shortcut to flawless makeup, and the hype surrounding the technique suggests it will be even bigger over the next few months, with an Instagram ‘#jamsu' search turning up over 500 publications. The concept is reported to have actually originated in Japan, but was quickly adopted by K-beauty fans.

The process involves moisturizing the skin and applying base products such as concealer and foundation, before covering the face with a layer of talcum powder or translucent powder. The next step is not for the faint hearted -- it requires submerging the head in cold water for up to 30 seconds, before patting the face down gently with a towel, to reveal a smooth-looking finish.

If it sounds too crazy to be true, then look to YouTube, where beauty vloggers such as Denise Lim, Favful and Beauty Vixxen have been testing out the trend on camera, with varied results. The vloggers warn against using too much powder in order to avoid a chalky finish.

Jamsu is not the first method to rely on loose powder for a flawless matte makeup finish -- in 2015 ‘baking', which involves wetting the skin after foundation and concealer have been applied by using a damp sponge to dust powder over dark shadows or areas of the face that you want to highlight, enjoyed a revival. As well as highlighting, the technique was used by many as a way of ‘setting' their makeup for the day.
 

Copyright © 2024 AFP-Relaxnews. All rights reserved.